11 Overcoming Mental Readblocks as an Inventor – Hanging Shower Caddy – Dana Knowles

Dana Knowles invented the hanging shower caddy to stop the shower curtain from blowing in on you. Other shower caddies in the marketplace didn’t prevent this problem. To solve this issue, some people use magnets and weights, which would work only short-term or not at all. 
Dana had to protect her invention by not discussing it with everyone. Although close friends and family members wanted her to succeed, she couldn’t tell them everything to safeguard her vision. She made the intentional decision to only discuss her idea with people who could help her get the results that she wanted. Networking was the first step that Dana took to meet the right people.
Another mental roadblock that Dana had to overcome was hearing the word no. Dana pitched her idea to 80 companies, and 52 of them said no. Luckily, Dana decided to keep going because she knew that her idea was good and even received confirmation from her husband that it was a good idea.
Pitching her idea was a skill that Dana had to learn to get investors to invest in her idea. Inventors only need one yes to get their inventions in the right places, and Dana received a yes to license her concept.
Grand Fusion Housewares marketed the hanging shower caddy and distributed it to companies like Amazon.
If you want to invent a product to license it to other companies, make sure that you take the right steps to protect your idea with a bulletproof patent.
Contact my office to set up a free discovery call to discuss details on how to protect your idea.
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