Barking Mad: Jack Daniel’s Goes to the Dogs Over Spoof Chew Toy
Like many other large companies with international reputations, distiller Jack Daniel’s is well aware of the power of branding—and the importance of protecting the elements of that brand. Now, the whiskey giant is embroiled in a tug of war with dog toy manufacturer VIP Products, LLC, over a squeaking chew toy called “Bad Spaniels” that […]
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